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Latest Info

Home » Latest Info
Latest Infochip@evansdesignstudio.com2024-07-15T16:00:02-04:00
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  • What zero-click means for SEO, paid media, and brand visibility. Practical tactics to adapt as clicks decline.

    The Rise of Zero-Click Environments and What It Means for Brands

    Zero-Click Environments: How Online Research Is Changing, and What It [...]

    Audience Segments, Industry Info,
  • AI Search Targeting for Destination Marketing

    Are You Losing Web Visitors to AI? How Destination Marketers Can Still Reach Travelers

    AI Did Not Take Your Visitors, It Changed Where Influence [...]

    Audience Segments, Banner Advertising, Industry Info, Streaming Audio, Traditional to Digital Advertising, Travel & Tourism, Video Advertising,
  • Spotify Video Advertising as part of a media mix.

    Spotify Video Advertising as Part of a Media Mix

    Why Spotify Video Ads Belong In Your Media Plan Spotify [...]

    Industry Info, Streaming Audio, Traditional to Digital Advertising, Video Advertising,
  • Visit Plano - Connected TV Case Study

    Case Study: Visit Plano Multi-Channel Advertising and Visitor Analytics

    Driving Real Travel Impact Through Smart Targeting and Verified Arrivals [...]

    Audience Segments, Banner Advertising, Case Studies, Traditional to Digital Advertising, Travel & Tourism, Video Advertising,
  • AI Contextual Targeting for Connected TV Advertising

    Unlock Scene-Level Contextual Intelligence with Manicz Media CTV As streaming [...]

    Industry Info, Traditional to Digital Advertising, Video Advertising,
  • Are You Losing Web Visitors to AI? How Marketers Can Reach Audiences in a Zero-Click World

    AI Did Not Take Your Visitors, It Changed Where Influence [...]

    Audience Segments, Banner Advertising, Industry Info, Streaming Audio, Traditional to Digital Advertising, Travel & Tourism, Video Advertising,
  • Pixel Free View Through Conversion Tracking

    How to Measure View-Through Conversions Without Website Pixels Digital marketers [...]

    Audience Segments, Industry Info,
  • Top 5 Targeting Restrictions in Meta advertising. Workarounds and alternatives.

    The Top 5 Meta Targeting Restrictions, Plus Proven Alternatives

    Keep social style creative, gain back precision with programmatic social. [...]

    Audience Segments, Industry Info,
  • Case Study: Driving Awareness for Mental Health Resources in Rhode Island

    Driving Awareness for Behavioral Health Resources Across Rhode Island Client: [...]

    Audience Segments, Banner Advertising, Case Studies, Healthcare,
  • Advertising in Live Sports: Where to Stream and Place Your Ads

    Sports Focused CTV Inventory and Demographics Live sports remain one [...]

    Audience Segments, Industry Info, Traditional to Digital Advertising, Video Advertising,
  • YouTube and other social platforms are occupying teen attention and how to capitalize for better ad campaigns

    Why YouTube Matters to Teens and to Higher‑Ed Marketers

    How Higher-Ed Marketers Can Use YouTube and InfluenceTrac™ to Reach [...]

    Audience Segments, Higher Education, Industry Info, Traditional to Digital Advertising, Video Advertising,
  • Case Study: How Visit Phoenix Captured the Attention of Meeting Planners

    Positioning Phoenix as a Premier Meeting Destination Through Omni-Channel Digital [...]

    Audience Segments, Banner Advertising, Case Studies, Streaming Audio, Traditional to Digital Advertising, Travel & Tourism, Video Advertising,
  • Case Study: Connected TV Ads to Drive Attraction Attendance Across Oklahoma and Arkansas

    Adventure-Based Advertising That Makes a Splash Riversport OKC, an outdoor [...]

    Banner Advertising, Case Studies, Traditional to Digital Advertising, Travel & Tourism, Video Advertising,
  • Cross Device Targeting - CTV, Audio, and Display

    How Cross-Channel Advertising Boosts Campaign Performance with Audio, CTV, and Retargeting

    Why Cross-Device Advertising Works: Audio, CTV, and Retargeting In today’s [...]

    Banner Advertising, Industry Info, Streaming Audio, Traditional to Digital Advertising, Video Advertising,
  • Case Study - Home Builder utilizes Connected TV and Audio advertising to drive new home tours

    Case Study: Boosting Homebuyer Interest and Model Home Tours with Connected TV and Audio Channel Advertising

    From Screens to Site Visits: How a Homebuilder Used Streaming [...]

    Banner Advertising, Case Studies, Streaming Audio, Traditional to Digital Advertising, Video Advertising,
  • How to Capture Attention Spans with Digital Advertising

    Capture Attention Spans in a Noisy Digital World How Manicz [...]

    Audience Segments, Banner Advertising, Industry Info, Streaming Audio, Traditional to Digital Advertising, Video Advertising,
  • Are Your Ads Being Seen or Blocked?

    In digital advertising, there’s a growing issue that too many [...]

    Banner Advertising, Industry Info, Video Advertising,
  • Case Study: Geofencing to Promote Consumer Brand

    Case Study: J.Crew Drives College Campus Engagement Through Precision Geofencing [...]

    Banner Advertising, Case Studies,
  • Connected TV to reach prospective students a case study

    Case Study: Reaching Prospective College Students with Connected TV

    Oklahoma State University Utilizes Connected TV and Viewer Retargeting to [...]

    Audience Segments, Banner Advertising, Case Studies, Higher Education, Traditional to Digital Advertising, Video Advertising,
  • Georgetown University, promoting Master's in Supply Chain Management with Manicz Media

    Case Study: Driving Enrollment Success for Georgetown University’s Master’s in Supply Chain Management

    Engagement Focused Ads Power Georgetown’s Enrollment Goals Most Conversions Measured [...]

    Audience Segments, Banner Advertising, Case Studies, Higher Education,
  • prevent ad fraud and bot traffic in your digital advertising campaigns.

    How to Avoid Ad Fraud with Digital Advertising Campaigns

    Ensuring Brand Safety in Digital Advertising: How Manicz Media Keeps [...]

    Audience Segments, Banner Advertising, Industry Info, Streaming Audio, Video Advertising,
  • Connected TV and Streaming Audio advertising bundle

    Bundle CTV and Audio

    Unlock the Power of Connected TV and Streaming Audio with [...]

    Industry Info, Streaming Audio, Traditional to Digital Advertising, Video Advertising,
  • Audio and CTV advertising in the Modern Advertising Era - Manicz Media

    Audio Advertising and Connected TV in Modern Media Campaigns

    Why Digital Audio and CTV Matter More Than Ever As [...]

    Industry Info, Streaming Audio, Traditional to Digital Advertising, Video Advertising,
  • Guide to Reaching Adult Learners with Digital Advertising - Manicz Media

    Ultimate Guide: Digital Advertising Strategies for Adult Learners

    Adult Learners Media Strategy and Targeting Approach Jump to a [...]

    Audience Segments, Case Studies, Industry Info,
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